EQUINOX OPENS WILLIAMSBURG CLUB, BRANDS 83RD CLUB GLOBALLY
NEW YORK, NEW YORK, (September 12, 2016)–Equinox, the high performance lifestyle leader, today announced the opening of Equinox Williamsburg, its third club in Brooklyn and 83rd club globally.
Williamsburg has transformed in recent years from a predominately industrial neighborhood into a coveted urban residential, retail and entertainment destination, making Equinox Williamsburg the perfect high performance hub in this perennially evolving area. Located in the epicenter of Williamsburg, the 22,226 square foot club take cues from the manufacturing aesthetics of Brooklyn warehouses with a continuous clearstory skylight that caps over 23 foot ceilings and floods the interior with natural light to produce a distinctive space for Equinox’s unparalleled services.
“Equinox Williamsburg was thoughtfully designed to complement the area’s existing industrial landscapes featuring unique sculptural light arrangements to further define the fitness areas while manufacturing aesthetics such as stained plywood, cold rolled steel and ceramic tile dictate the details,” said Aaron Richter, Vice President of Architecture and Design for Equinox. “Whether members join us to experience world-class fitness, a spa retreat or a juice, Equinox Williamsburg is an urban sanctuary that is both energizing and restorative.”
Dynamic strength and stretch floors pulse alongside a robust cardio area while group fitness and cycling studios play home to our most innovative programming, The Pursuit by Equinox, an immersive and highly competitive cycling class. In addition, there is a yoga and barre studio.
Acclaimed Equinox group fitness instructors will lead a full range of yoga, cycling and innovative group fitness class offerings, such as The Cut, a cardio-forward boxing class set to the beat of the music, The Pursuit by Equinox, MetCon3 and various yoga classes.
Equinox Williamsburg’s fitness floor harnesses the power of open space to promote free-form training and multi-joint movement that mirrors our three-dimensional, real – life bodies. Members can work out on their own, or with one of Equinox’s highly skilled personal trainers.
Beyond the fitness floor lies The Spa @Equinox, featuring a two-room spa with a menu of offerings to rejuvenate and pamper the body – from deep tissue massages, post-workout sports massages to a full range of facials and body treatments.
Equinox operates 83 upscale, full-service clubs in New York, Chicago, Los Angeles, San Francisco, Miami, Boston, Texas and Washington, DC, as well as international locations in London and Toronto. The company offers an integrated selection of Equinox-branded programs, services and products, including strength and cardio training, studio classes, personal training, spa services and products, apparel and food/juice bars. Since its inception in 1991, Equinox has developed a lifestyle brand that represents service, value, quality, expertise, innovation, attention to detail, market leadership and results.
IT'S NOT FITNESS. IT'S LIFE.